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<p class=MsoNormal style='text-autospace:none'><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'>[Apologies for any cross-posting]<o:p></o:p></span></font></p>
<p class=MsoNormal><font size=2 face=Verdana><span style='font-size:11.0pt;
font-family:Verdana'>Call for Papers<o:p></o:p></span></font></p>
<p class=MsoNormal><font size=2 face=Verdana><span style='font-size:11.0pt;
font-family:Verdana'>Third Sector Review, Volume 14, No 2, 2008, Special Issue:<o:p></o:p></span></font></p>
<p class=MsoNormal><i><font size=2 face=Verdana><span style='font-size:11.0pt;
font-family:Verdana;font-style:italic'>Nonprofit Communication<o:p></o:p></span></font></i></p>
<p class=MsoNormal><font size=2 face=Verdana><span style='font-size:11.0pt;
font-family:Verdana'>Theme Editor: Roumen Dimitrov<o:p></o:p></span></font></p>
<p class=MsoNormal><font size=2 face=Verdana><span style='font-size:11.0pt;
font-family:Verdana'>The communication environment of nonprofit organisations
has changed dramatically. Globalisation, deregulation and privatisation processes
have prompted organisations to recourse more and more often to the help of professional
communicators. Resource-rich organisations increasingly employ internally and
hire externally media, marketing, advertising and public relations experts. Governments
on all levels (the “fist sector”) strengthen their communication
prowess gradually; businesses (the “second sector”) do it
exponentially. Only few decades ago, political mediators, who communicated the
organisation’s messages to a variety of publics, were locked manly in
government bureaus and party rooms. Today, they have spread across all sectors of
the global yet fragmented society. Their importance as public speakers, moderators
and translators from myriad of private interests, values and discourses into
the language of the public sphere grows by the day. <o:p></o:p></span></font></p>
<p class=MsoNormal><font size=2 face=Verdana><span style='font-size:11.0pt;
font-family:Verdana'>How do nonprofit organisations (the bulk of the
“third sector”) respond to the challenges of this new communication
environment? How do they cope with the mounting competition, including between
themselves, for the scarce resource of public attention and media publicity
– the “oxygen” of the civil society? To what effects does the
professionalisation of communication lead in a sector that essentially defines
itself as voluntary, non-professional? Do the vast majority of nonprofits,
which are resource-poor, have alternative options, which could possibly offset
the advantages of the few big and wealthy agencies? How successful are the new
communication strategies and tactics that the nonprofit groups employ in
response? Who are the winners and who the losers in this contest? What are the ultimate
lessons learned?<o:p></o:p></span></font></p>
<p class=MsoNormal style='text-autospace:none'><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'>The following gives some
indication of the range of possible topics, but is not intended to rule out
other questions.<o:p></o:p></span></font></p>
<ul style='margin-top:0pt' type=disc>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>Mapping
nonprofit communication:</span></font></i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'> What interdisciplinary mixes
and new approaches could sharpen theory and research of nonprofit
communication?<o:p></o:p></span></font></li>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>Nonprofits
as news-sources:</span></font></i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'> What are the new strategies
to build media/cultural capital and shape the nonprofit organisation as a
reliable, sought-after subsidiary for journalist news?<o:p></o:p></span></font></li>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>Communicating
voluntarism: </span></font></i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'>How does communication relate
to the recent change in the patterns of giving, where time (mutuality) is
down and money (donations) is up?<i><span style='font-style:italic'><o:p></o:p></span></i></span></font></li>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>Going
online:</span></font></i><font size=2 face=Verdana><span style='font-size:
11.0pt;font-family:Verdana'> How do e-advocacy and e-campaigning
facilitate and/or impede the mobilisation leverage of nonprofits?<o:p></o:p></span></font></li>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>Expertise
for nonprofits:</span></font></i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'> Can community organisations
make use of communication expertise in areas such as marketing,
advertising and public relations? <o:p></o:p></span></font></li>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>New
alliances:</span></font></i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'> How successful are the new
alliances such as online “networks of networks”, academia engaged
in community advocacy, and joint ventures between agencies and businesses?<o:p></o:p></span></font></li>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>Grassroots
communication:</span></font></i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'> Do professional skills
contradict voluntary engagement? <o:p></o:p></span></font></li>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>Pro-active
accountability:</span></font></i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'> Can organisational reports
serve as a tool to attract larger and better targeted publics?<o:p></o:p></span></font></li>
<li class=MsoNormal style='margin-top:0pt;margin-bottom:0pt;margin-bottom:
.0001pt;mso-list:l0 level1 lfo1'><i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana;font-style:italic'>Learning
from the future: </span></font></i><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'>What is the future of the
nonprofit communications? Are there recent campaign cases in areas such as
advocacy, social services, fundraising and representation, which may
probably flag new directions and developments? <o:p></o:p></span></font></li>
</ul>
<p class=MsoNormal style='text-align:justify'><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'>Papers should be between
4,000-6,000 words in length, double-spaced in Times New Roman, 12 pt, with
2.5cm margins. Please include a brief (100 word) abstract and 3-5 key words. As
papers are blind reviewed please indicate your name and affiliation on a
separate page. <o:p></o:p></span></font></p>
<p class=MsoNormal style='text-align:justify'><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'>Please send submissions by email
attachment to <o:p></o:p></span></font></p>
<p class=MsoNormal style='margin:0pt;margin-bottom:.0001pt;text-align:justify'><font
size=2 face=Verdana><span style='font-size:11.0pt;font-family:Verdana'>Theme
Editor <o:p></o:p></span></font></p>
<p class=MsoNormal style='margin:0pt;margin-bottom:.0001pt;text-align:justify'><font
size=2 face=Verdana><span style='font-size:11.0pt;font-family:Verdana'>Dr
Roumen Dimitrov<o:p></o:p></span></font></p>
<p class=MsoNormal style='margin:0pt;margin-bottom:.0001pt;text-align:justify'><font
size=2 face=Verdana><span style='font-size:11.0pt;font-family:Verdana'><a
href="mailto:r.dimitrov@uws.edu.au">r.dimitrov@uws.edu.au</a><o:p></o:p></span></font></p>
<p class=MsoNormal style='text-autospace:none'><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'>Abstracts should be sent to the
theme editor by 1 August 2007.<o:p></o:p></span></font></p>
<p class=MsoNormal style='text-autospace:none'><font size=2 face=Verdana><span
style='font-size:11.0pt;font-family:Verdana'>Following proposal assessments,
papers for refereeing will be required by 1 November 2007, with any revisions
to be completed by 15 January 2007 for publication in the second part of 2008.<o:p></o:p></span></font></p>
<p class=MsoNormal><i><font size=2 face=Verdana><span style='font-size:11.0pt;
font-family:Verdana;font-style:italic'>Third Sector Review</span></font></i><font
size=2 face=Verdana><span style='font-size:11.0pt;font-family:Verdana'> is
explicitly cross-disciplinary, with both theoretical and empirical papers
invited from a range of disciplines and fields of practice. Critiques of
existing theory or practice are invited. Contributions are encouraged from both
practitioners and academics. For Australian academic authors, <i><span
style='font-style:italic'>TSR</span></i> is a DEST recognised journal.<o:p></o:p></span></font></p>
<div>
<p class=MsoNormal align=right style='text-align:right'><strong><b><i><font
size=3 color=gray face=Georgia><span style='font-size:12.0pt;font-family:Georgia;
color:gray;font-style:italic'>Dr Roumen Dimitrov</span></font></i></b></strong><o:p></o:p></p>
<p class=MsoNormal align=right style='text-align:right'><strong><b><i><font
size=3 color=gray face=Georgia><span style='font-size:12.0pt;font-family:Georgia;
color:gray;font-style:italic'>Lecturer in Public Relations</span></font></i></b></strong><o:p></o:p></p>
<p class=MsoNormal align=right style='text-align:right'><strong><b><i><font
size=3 color=gray face=Georgia><span style='font-size:12.0pt;font-family:Georgia;
color:gray;font-style:italic'>Unversity of <st1:place w:st="on">Western Sydney</st1:place></span></font></i></b></strong><o:p></o:p></p>
<p class=MsoNormal align=right style='text-align:right'><st1:place w:st="on"><st1:PlaceType
w:st="on"><strong><b><i><font size=3 color=gray face=Georgia><span
style='font-size:12.0pt;font-family:Georgia;color:gray;font-style:italic'>School</span></font></i></b></strong></st1:PlaceType><strong><b><i><font
color=gray face=Georgia><span style='font-family:Georgia;color:gray;
font-style:italic'> of <st1:PlaceName w:st="on">Communication</st1:PlaceName></span></font></i></b></strong></st1:place><strong><b><i><font
color=gray face=Georgia><span style='font-family:Georgia;color:gray;font-style:
italic'> Arts</span></font></i></b></strong><o:p></o:p></p>
<p class=MsoNormal align=right style='text-align:right'><strong><b><i><font
size=3 color=gray face=Georgia><span style='font-size:12.0pt;font-family:Georgia;
color:gray;font-style:italic'>Locked Bag 1797</span></font></i></b></strong><o:p></o:p></p>
<p class=MsoNormal align=right style='text-align:right'><strong><b><i><font
size=3 color=gray face=Georgia><span style='font-size:12.0pt;font-family:Georgia;
color:gray;font-style:italic'>Penrith South DC NSW 1797 <st1:country-region
w:st="on"><st1:place w:st="on">Australia</st1:place></st1:country-region></span></font></i></b></strong><o:p></o:p></p>
<p class=MsoNormal align=right style='text-align:right'><strong><b><i><font
size=3 color=gray face=Georgia><span style='font-size:12.0pt;font-family:Georgia;
color:gray;font-style:italic'>Phone +61 2 9852 5434</span></font></i></b></strong><o:p></o:p></p>
<p class=MsoNormal align=right style='text-align:right'><strong><b><i><font
size=3 color=gray face=Georgia><span style='font-size:12.0pt;font-family:Georgia;
color:gray;font-style:italic'>Fax +61 2 9852 5424</span></font></i></b></strong><o:p></o:p></p>
<p class=MsoNormal align=right style='text-align:right'><strong><b><i><font
size=3 color=gray face=Georgia><span style='font-size:12.0pt;font-family:Georgia;
color:gray;font-style:italic'>Email r.dimitrov@uws.edu.au</span></font></i></b></strong><font
size=2 color="#006666" face=Arial><span style='font-size:10.0pt;font-family:
Arial;color:#006666'> </span></font><o:p></o:p></p>
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<p><font size=2 color="#006666" face=Arial><span style='font-size:10.0pt;
font-family:Arial;color:#006666'><o:p> </o:p></span></font></p>
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